Bilingual FR / EN · Monthly retainers
Copy that moves SaaS forward.
Elmas is the bilingual copy partner for B2B SaaS and tech startups — landing pages, product messaging, emails, and campaigns in serious French and English. Every month. Without the drag of a large agency.
Built for founders and marketing leaders who sell to professional buyers and need conversion-ready copy — not brand poetry or content mills.
One partner for serious FR + EN SaaS copy
- Landing pages
- ·
- Product marketing
- ·
- Emails
- ·
- Founder content
- ·
- Campaigns
The gap
SaaS is complex. Your copy shouldn't be.
Most teams bounce between freelancers who disappear, agencies that over-process, and AI drafts that sound like everyone else. When you expand into French or English, weak localization quietly kills conversion.
Elmas exists for product-led and sales-assisted B2B software teams who ship website and lifecycle content continuously — and need a partner who understands how buyers actually decide.
Clear offers. Confident messaging. Ship more, guess less.
The offer
A monthly retainer built for ongoing shipping.
Primary day-one offer: capacity-capped monthly copy production plus light messaging support. Project work can open the door — the core product is recurring partnership copy.
Core product
Monthly copy retainer
Ongoing FR and/or EN production for the assets that move pipeline: pages, messaging, emails, founder content, and campaign copy — with a defined monthly capacity so quality stays high.
- Capacity-capped monthly scope
- FR, EN, or dual-market delivery
- Revisions inside the retainer
- Async messaging support
- Product-aware SaaS voice
- Iteration from funnel feedback
Entry ramp
Fixed-scope project
A first win — often a homepage, launch page, or messaging pass — that can convert into a retainer once the working rhythm is proven.
Not the core product · On purpose
Pricing and exact capacity caps are set during packaging for each engagement. No performance rev-share hybrids early — attribution is too noisy without shared proof.
What we write
The assets that make buyers understand, trust, and buy.
High-quality French and English. Same standards in both markets.
01
Landing pages
Homepage, pricing, feature, and campaign pages that make the offer land in one scroll.
02
Product messaging
Positioning, value props, and narrative that product, sales, and marketing can share.
03
Lifecycle email
Onboarding, activation, nurture, and launch sequences that move people forward.
04
Founder content
LinkedIn, essays, and launches that sound like you — sharp, not agency-generic.
05
Campaign assets
Ads, one-pagers, and launch kits that stay consistent across FR and EN markets.
06
Light messaging support
Async reviews, rewrites, and decision help so shipping does not stall on wording.
How it works
From fit call to compounding copy.
Step 01
Fit call
We map your product, buyers, languages, and the pages or flows that matter this quarter.
Step 02
Message foundation
A tight brief: who it is for, what changes, why now, and how FR/EN should differ.
Step 03
Monthly shipping
Capacity-capped production: pages, emails, campaigns, and revisions on a steady cadence.
Step 04
Iterate on evidence
We refine from funnel feedback, not vanity prose. Each month compounds the last.
Funnel → Message → Copy → Conversion. Iterate. Measure. Compounding results.
Start with a fit callBuilt for
B2B SaaS teams who sell to professional buyers.
Founders without a full marketing team
You need conversion-ready copy now, not a six-month brand theater project.
Heads of marketing & PMM
You already know the product. You need a partner who ships FR/EN assets that convert.
Teams expanding across FR ↔ EN
You cannot afford weak localization or a freelancers patchwork when markets matter.
Not a fit
Better for someone else
- Pure brand / advertising creative shops
- Local offline SMBs without a software product
- Enterprise multi-market brand systems
- SEO content mills chasing volume over clarity
Qualifiers: product-led or sales-assisted B2B software; ships or iterates on website and lifecycle content; values clarity and conversion over pure brand poetry.
Principles
How Elmas shows up in the work.
Clarity over cleverness
Copy that makes the product obvious and the offer concrete — not clever for its own sake.
Bilingual excellence
French and English treated as first-class markets, not afterthought translation.
Partnership over transactions
Retainers built for ongoing shipping, not one-shot deliverables that go stale.
Product-minded craft
Respect for how SaaS is bought, onboarded, and differentiated — by real buyers.
Evidence and iteration
Copy tied to funnel reality. Measure, revise, compound. Guess less every month.
“Elmas understands our product and turns it into copy that our buyers actually respond to.”
FAQ
Straight answers.
Is this freelancing by another name?
No. The core offer is a capacity-capped monthly retainer for ongoing copy and light messaging support. Projects can open the door, but the relationship is built for recurring partnership.
Do you only translate?
No. Elmas writes native-level French and English SaaS copy. When both markets matter, you get one partner who understands product voice in each language — not machine translation dressed up as localization.
What ships in a typical month?
A defined mix of landing pages, product messaging, emails, founder content, and campaign assets — plus revisions and async support within the retainer capacity. Exact scope is set when we package your retainer.
Who is a bad fit?
Teams that want pure brand poetry, offline SMB marketing, slow enterprise brand systems, or high-volume SEO mills. Elmas is for B2B SaaS and tech startups that care about clarity and conversion.
Start here
Tell us what you're shipping.
Share a short brief. If there is a fit, we will propose a retainer capacity — or a focused project that can grow into one.
- hello@elmas.co
- Timezone
- Europe / Paris
- Languages
- French · English · Both